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Case Study · Together Fundraising
Plant Bingo
How a fresh community idea became a sold-out fundraiser
Growing Health Community Garden · Community Fundraising Event
Sold Out
A packed community event
£1,000
Raised in one joyful evening
Lasting Value
New visibility & connection
The Challenge
What they needed
Growing Health Community Garden wanted to raise vital funds while bringing more people closer to its work.
The event needed to feel welcoming, relevant and genuinely enjoyable — not like another routine appeal for donations.
The opportunity: one event that could raise money, strengthen local connections and give people a story they'd want to share.
The Idea
Make the cause part of the fun
Together Fundraising created Plant Bingo: a playful twist on a familiar format, built around the identity of the community garden.
- ✓A simple, distinctive concept
- ✓Promotion that turned curiosity into bookings
- ✓A guest experience that energised the room
- ✓Plant-themed details from start to finish
- ✓A format with lasting story value
Why It Worked
Three reasons this idea landed
01
Unmistakably theirs
Built around the garden's identity — not an off-the-shelf fundraiser.
02
Instantly understood
People understood the invitation and the fun from the very first line.
03
Participation first
Fundraising was built naturally around the shared experience.
The Bigger Picture
More than a fundraising event
Plant Bingo shows what can happen when a fundraising idea is built from the cause outwards. It raised useful income, but its wider value came from creating a positive shared experience — the kind that helps supporters feel closer to an organisation and more likely to stay involved.
Members did not just feel a transaction. They felt community.
The strongest ideas are easy to explain, easy to enjoy and difficult to confuse with anybody else's event.
Working with Carole was a very positive experience for Growing Health Community Garden (GHCG). She took the time to understand our project, our needs and what we wanted to achieve, and guided this fundraising process with professionalism, warmth and commitment. The case study reflects our experience accurately. I fully endorse what it says and, most importantly, the difference Carole’s support made to us. We are also very grateful to the local businesses that generously donated prizes and gifts for the raffle, which helped make the fundraising such a success. I would have no hesitation in recommending Carole and Together Fundraising to other charities and community organisations looking for knowledgeable, practical and supportive fundraising expertise.
Sarah Johansen
Volunteer and Co-Director, GHCG
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